Be the answer when buyers ask AI.
Your customers ask ChatGPT, Perplexity and Google AI Overviews before they ever open a search results page. Global AI Rank makes sure the answer they get mentions you — not your competitor.
We track and optimise visibility across every major answer engine
The front page moved. Most brands haven't.
Answer engines don't rank ten blue links. They read the web, decide which sources to trust, and return one synthesised answer. If your brand isn't part of that answer, you are invisible at the exact moment a buyer is deciding.
Buyers ask AI first
Vendor research increasingly starts inside an LLM. The shortlist is formed before anyone visits your website, so traditional rankings capture only part of the journey.
Shortlists form earlierAI answers are unaudited
These systems already describe your company — accurately or not. Outdated pricing, wrong positioning and competitor comparisons circulate without anyone on your team ever seeing them.
Nobody is checkingCitations follow structure
LLMs cite sources that are clearly structured, well evidenced and consistent across the web. Keyword density does nothing. That's a different discipline from classic SEO.
New ranking logicA measurable system for getting cited.
We treat AI visibility as an engineering problem, not a guessing game. Every engagement runs the same closed loop.
Measure
We run your real buying-intent prompts across five engines and record who gets mentioned, cited and recommended — and where you're absent.
- 60+ prompts from your buying journey
- Each run 3× to handle non-determinism
- Baseline recorded before any change
Fix
Entity clarity, structured data, citable source pages and off-site corroboration — prioritised by what lifts visibility fastest.
- Schema and entity definition
- Reference-grade source pages
- Third-party listing alignment
Monitor
Answer engines change weekly. We re-run your prompt set on a schedule and flag the moment a competitor takes a mention that used to be yours.
- Weekly re-runs across all engines
- Drift alerts within 48 hours
- Movement measured against baseline
See exactly where you stand.
Every engagement includes a live view of your citation rate per engine, competitive share of answer, and movement against the week-one baseline.
- Mention rate — how often you appear at all
- Citation rate — how often you're linked as a source
- Share of answer — you versus named competitors
- Sentiment — how favourably you're described
- Drift alerts — when a mention is lost
Four ways we make you the answer
Start with an audit to see where you stand, or engage us for continuous optimisation and automation.
GEO Optimization Core
Generative Engine Optimization — restructuring your content, entities and schema so LLMs can parse, trust and quote you. The core discipline behind every citation you earn.
Explore GEO OptimizationAI Visibility Audit Start here
A forensic read of how ChatGPT, Perplexity, Gemini, Claude and AI Overviews describe your brand today — with the specific gaps that keep you out of the answer.
Explore the AuditAI Agents
Custom agents that automate the repetitive parts of your operation — research, qualification, reporting, content ops — built on your data and deployed into the tools your team already uses.
Explore AI AgentsAI Consulting
Strategy and implementation for teams deciding where AI actually belongs in their business — with a roadmap you can defend to a board and execute in quarters, not years.
Explore ConsultingWhat a structured GEO programme changes
Typical movement across a six-month engagement. Every number in your own reporting is measured against a baseline we capture in week one.
| Signal we work on | Classic SEO | GEO |
|---|---|---|
| Keyword targeting | Primary lever | Largely irrelevant |
| Entity & brand clarity | Secondary | Decisive |
| Structured data & schema | Nice to have | Required for parsing |
| Third-party corroboration | Link volume | Consistency of facts |
| Measurement surface | Rank tracking | Prompt-level citation tracking |
What teams say after the audit
The audit was uncomfortable reading, which is exactly why it was useful. We found ChatGPT quoting a price we retired in 2024 and recommending a competitor by name. Six weeks after the fixes we were in the answer.
We'd spent two years on SEO and had no idea we were invisible in AI search. The prompt-level reporting finally gave our CMO something concrete to take to the board instead of a hunch.
What sold me was being told which of our ideas wasn't worth doing. Most agencies say yes to everything. The roadmap we got was smaller than expected and actually shipped.
Client quotes are anonymised at their request. Named references available on call.
Frequently asked
What exactly is Generative Engine Optimization?
GEO is the practice of making your brand legible and trustworthy to large language models so they cite you when answering relevant questions. Where SEO optimises for a ranked list of links, GEO optimises for inclusion in a synthesised answer — which depends on entity clarity, structured data, evidence quality and consistency across the sources an engine already trusts.
How is this different from the SEO agency we already use?
Good SEO still matters and we won't tell you to stop. But rank tracking cannot tell you whether ChatGPT recommends you, and keyword tooling cannot tell you why Perplexity cites a competitor instead. We measure at the prompt level across five engines and work on the signals that decide citation. Most clients run both disciplines side by side.
How long before we see movement?
First fixes ship within about two weeks of the audit. Meaningful change in citation rate typically appears between weeks six and twelve, because engines need to recrawl and reconcile the corrected signals. Anyone promising results in days is guessing.
Can you guarantee ChatGPT will recommend us?
No, and we'd be sceptical of anyone who does. These are probabilistic systems we don't control. What we can do is measure your current standing precisely, fix the signals demonstrably linked to citation, and report the movement honestly — including where it doesn't move.
Do we need to rebuild our website?
Almost never. Most of the work is structural: schema, entity definitions, source-grade reference pages and fixing contradictions between what your site says and what third parties report. We work with the CMS you already have.
Which engines do you track?
ChatGPT, Google AI Overviews and AI Mode, Perplexity, Gemini and Claude as standard. We add Copilot and vertical engines where they matter to your market.
What do you need from us to start?
Very little. For the audit: your website, your main competitors, and 30 minutes to talk through how your buyers actually research. We build the prompt set from that. For implementation work we'll need CMS access or a willing engineer on your side.
Find out what AI says about you.
We'll run your real buying-intent prompts across five answer engines and send you the transcript — what they say, who they cite, and where you're missing.